TRACED / Local

↑ BAY AREA · SAN FRANCISCO

The directory for
real food
near you.

Farmers markets, independent butchers, fishmongers, specialty producers, and local grocers — every one with sourcing information, hours, and the story behind what they sell.

Starting in San Francisco. Expanding across California.

17 SF MARKETS

5 CATEGORIES

50+ VENDORS PROFILED

REGION → San Francisco Oakland · Berkeley Marin · Sonoma Los Angeles Central Coast + More California

BROWSE BY CATEGORY · SAN FRANCISCO

Farmers Markets

Every certified market in SF — hours, vendors, seasonal guides, and food assistance programs. From California's oldest market at Alemany (1943) to Thursday evening shopping in the Mission.

17 MARKETS · 7 DAYS →

Independent butchers sourcing whole animals from local ranches. Named farms, custom cuts, and staff who know exactly what you're buying.

Seafood Markets

Day-boat catch from Pillar Point and Bodega Bay. Fishmongers who bought it off a boat this morning — Dungeness, salmon, halibut, rockfish.

5 FISHMONGERS →

Specialty Goods

Olive oil, chocolate, bread, cheese, honey, mushrooms — single-origin producers doing one thing completely. Tartine, Dandelion, Cowgirl Creamery, Far West Fungi.

12 PRODUCERS →

Specialty Grocery

Independent grocers who name their suppliers and buy from local producers — Bi-Rite, Rainbow Grocery co-op, Gus's Community Market, Other Avenues, and more. The alternative to buying everything from a company that owns 40 other brands.

6 GROCERS · 14 LOCATIONS →

FEATURED MARKETS · THIS WEEKEND IN SF

ALL 17 MARKETS →

Alemany Farmers Market

100 Alemany Blvd · 6 AM – 3 PM · Year-round · 75–90 vendors

OLDEST MARKET IN CA · EST. 1943 EBT · MARKET MATCH FREE PARKING

SAT · TUE · THU

Ferry Plaza Farmers Market

Ferry Building, Embarcadero · Sat 8 AM–2 PM · Tue & Thu 10 AM–2 PM

100+ VENDORS SAT EBT · MARKET MATCH FOODWISE

Clement Street Farmers Market

200 Clement St · 9 AM – 2 PM · Year-round · 3 city blocks · 60+ vendors

3 EXCLUSIVE BAKERIES AIM OPERATED

Heart of the City

Fulton Plaza · Civic Center · 7 AM – 4 PM · Year-round · Farmer-run nonprofit

$4M+ FOOD ASSISTANCE/YR BART ACCESSIBLE

Mission Community Market

84 Bartlett St · Mission · 3–7 PM · Seasonal Mar–Nov

SEASONAL EBT · MARKET MATCH EVENING MARKET

SPOTLIGHT · ACROSS CATEGORIES

Drewes Bros. Meats

California's oldest operating butcher. Est. 1889, Noe Valley. Whole-animal, local ranch sourcing.

Swan Oyster Depot

Counter fishmonger & raw bar since 1912. Polk Street. Day's catch, family-run for over a century.

SPECIALTY GOODS

Dandelion Chocolate

Bean-to-bar, Mission. Single origin — two ingredients, one farm, harvest date on every bar.

SPECIALTY GROCERY

Rainbow Grocery

Worker-owned cooperative since 1975. SF's deepest bulk section. No outside investors, ever.

IN SEASON NOW · FEB / MAR → Citrus Blood Oranges Meyer Lemons Kale & Chard Root Vegetables Brassicas Leeks Mushrooms Dungeness Crab

WHAT TRACED LOCAL IS · AND WHERE IT'S GOING

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REGIONAL DIRECTORIES

Comprehensive guides to local food sources — markets, butchers, fishmongers, producers — built city by city across California and beyond.

🌱

FULL VENDOR PROFILES

Who grows it, how they grow it, where to find them. Sourcing information and producer stories, not just addresses.

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EXPANDING TO CALIFORNIA

SF is the demo. Oakland, Berkeley, Marin, Los Angeles, and the Central Coast are next — with the same depth of coverage.

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PART OF TRACED

Traced Local is the place-based companion to the Traced food transparency platform — find what's near you, learn where it comes from.

EXPANDING SOON

New cities.
New categories.

Oakland, Berkeley, Marin, and Los Angeles are next. Enter your email to be notified when your region launches — and when new categories go live in SF.